Please find a table with times and topics below or under the ‘contact us’ section where the schedule will be updated.
When: Feb 2, 2021 09:00 AM London
Topic: Top Language Jobs webinar – Posting jobs – Register here: https://cb.zoom.us/webinar/register/WN_kqaYw8naSc-IRGCP-6Gpsg
When: Feb 5, 2021 02:00 PM London
Topic: Top Language Jobs webinar – Posting jobs – Register here: https://cb.zoom.us/webinar/register/WN_PlnQqc-IQjaUsLSNnp9I-A
When: Feb 2, 2021 03:30 PM London
Topic: Top language Jobs webinar – CV Database – Register here: https://cb.zoom.us/webinar/register/WN_7TwwNgWbRrKgJMkwQGesoA
When: Feb 5, 2021 10:30 AM London
Topic: Top language Jobs webinar – CV Database – Register here: https://cb.zoom.us/webinar/register/WN_3wbnakvNQ4GGXpk1dvRTxA
You might have heard the good news! Google for Jobs is now live in the UK. Please find below some general information and tips on ensuring your jobs are indexed via Top Language Jobs
Google Enriched Job Search (sometimes generally referred to as ‘Google for Jobs’) is a new offering from Google that aggregates millions of jobs from job boards, career sites, social networks and other sources.
Job seekers can use Google to search for “jobs near me,” “teaching jobs,” or similar queries, and receive in-depth results on jobs from across the web. Users can also search for key criteria such as commute time, job specialities they have honed or the hours they are available to work.
Enriched Search does not replace standard Google search results. Rather, it is a supplemental set of results displayed in a box situated above the standard results listings on Google.
For the most part, pure aggregates like Indeed are being excluded from Google for Jobs.
Top 5 tips:
- USE JOB TITLES THAT ARE NORMAL FOR YOUR INDUSTRY.
“Java Developer” is a thousand times better than “Ninja IT Developer.” Leave the gimmicky words out of your titles.
- DON’T USE ABBREVIATIONS IN YOUR TITLES
“Senior Vice President of Finance” will be much more discoverable than “Sr. VP of Finance.” Google’s search algorithms rank non-abbreviations higher than abbreviations.
- PUT SALARY IN THE JOB DESCRIPTION
Google for Jobs is designed for job seekers, not recruiters. Google believes candidates want to know the salary of the job before they apply. Therefore, those job postings with salary will show up higher in their results. Google does not care about your thoughts on this. The data shows postings with salary information get more traffic than those without, even when the salary is below market rate.
- PUT THE EXACT STREET LOCATION IN THE JOB DESCRIPTION
See the explanation above. Google for Jobs is for job seekers, and job seekers want to know where the job is. Jobs with exact locations will show up higher in results.
- STOP “KEYWORD STUFFING“
Traditional SEO was about keyword stuffing. Put as many words as possible into the post about the job and it will more likely rank higher. Google figured out people were doing this, and they are now ranking those postings lower. You still need to write great job postings, but you don’t need “Environmental Engineer” in a posting 25 times. Five mentions will do just fine.
You can specify the image Google Search will use for your organization in the search results. Google Search uses markup to recognize the image to use as the organization’s logo. Markup like this is a strong signal to Google Search algorithms to show this image in Knowledge Graph displays. You can find the markup and the properties table here.
Top Language Jobs job postings are a recruitment advertising solution that provides the most exposure to your clients’ open opportunities with a minimal amount of effort. Top Language Jobs Job Postings are an essential part of every client’s recruitment strategy.
Powerful Job Postings
These components of a job posting can impact a candidate’s decision to apply
Job title: Keep your job title simple and to the point, using terms candidates are more likely to use in their search. Do not forget to include the language required in the job title as you are not able to amend this later on.
Education and experience: Helps candidates determine if they have the background needed to be successful.
Salary and benefits: Any time you can add pay or compensation details within a posting, it is highly recommended to do so. Because.. would you apply to a job without a salary? It is also worth looking into the difference in salary that are offered within different companies for the same type of roles. Not happy displaying a salary? Use the salary brackets.
Company name, logo and overview: Include your name, logo and a description of your company culture to differentiate your job posting from competitors.
We are now live with our self-service help hub!
Have a look around, click on the different pages and products to find tips and tricks and training material that will help you maximise your return of investment.